It's not your typical candy!
What is an Abba-Zaba?
Have you ever tried one?
There's nothing else quite like it.
The Abba-Zaba is a taffy candy. It's somewhere between hard candy and soft, chewy taffy––kind of like Turkish Taffy. What makes it special, though, is the stripe of peanut butter on the inside. If you've never heard of Abba-Zaba, that combination probably sounds pretty strange. But don't knock it 'til you try it!
It's also known for its eye-catching, yellow and black checkered wrapper, which has remained the same for over 40 years. And that's fitting for a candy with such an out-of-the-ordinary name, isn't it?
The candy bar was released in 1922, and has since been sold primarily on the West coast. It's harder to find in other parts of the U.S...which explains why many candy-lovers have never heard of it.
History of the Abba-Zaba
The candy bar was originally created by the Colby and McDermott candy company in Los Angeles. They were the masterminds behind the taffy and peanut butter combination––but they were not the ones to produce the candy that we know today.
The Abba-Zaba was soon sold to Annabelle Candy Co., a company owned by Russian immigrant Sam Altshuler. He came to the U.S just to sell candy!
Before taking over the Abba-Zaba, he had created another iconic candy bar called the Rocky Road, which featured chocolate, marshmallow and cashews.
Abba-Zaba Bars Today
Lovers of taffy and peanut butter are in luck, because Abba-Zabas are still sold! The company is still family-owned, now operated by Altshuler's granddaughter. And they still make their candy the old-fashioned way!
The candy bars are also now sold in a Mystery flavor! How cool is that? It's the same taffy on the outside––but the filling remains a surprise until you peel back the wrapper.
Do you remember Abba-Zaba Bars? Did you just discover a brand new candy? Let us know in the comments!